The industry of marketing and advertising on the Internet has exploded over the past three years. Of all the models for advertising, banners are the most well recognized. The art of designing a successful banner is one of psycology, design, marketing and magician. When a banner must brand, market or sell a product in just 15k of file size using only 256 colors, experience plays a big roll.
HTML Banners:
Animated Banners: